August 2011 Archives
Song of the Day: August 30, 2011
One of my favorite things in the world is dubstep by artist Burial. This new release is beautiful. This is future music. Do you live in the future, the past or the now? It should be obvious.
Burial
Street Halo
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Burial
Street Halo
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New stuff.
Wow - what a crazy summer. The new MAMUS site design has begun. New work for VIVOX, C3, MadAthlete, Signature Theatre Group (with pal Tom Moran over at POP in Seattle)
Look for our ad in the new LeBook - coming out in the fall.
New offices - stay tuned.
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Time to dream.
In case you missed it, the government agency DARPA launched a test of the HTV-2 hypersonic plane yesterday. The test failed ultimately, but what a concept. Some day, if the hypersonic approach woks, it would allow a flight from NY to LA in 12 minutes.
Holy shit.
The sad thing is, the majority of the population is inward facing. The economy, their relationships, work. Many cried "this is a waste money, stupid - who needs this - we need jobs!" They are not wrong, but this point of view is so short-sighted it is sickening.
We need something to dream about.
The generations past had the first flight by the Wright Brothers (and the French guy who did it before them). They had Charles Lindbergh. I remember as a very small child seeing the first man walk on the moon. It is just a blurry memory but one of the few things I actually remember. All eyes were to the sky, dreaming about the possibilities. All people have to dream about now is a new fucking iPhone with 4G.
What does this have to do with design and creative? Everything. Just think how the space age influenced all design - industrial, architecture - print. Imagine how design would be different if American kids here in NY - slaving away on the newest website craze - were able to see what is going on in Spain, Argentina or Paris first hand? The creativity in these countries is beyond belief, and would dramatically change our very pragmatic approach to things like web design. To wit - in Europe - people still want to create "experiential" websites.
Anyway, all I ask is that our government, all governments - is to not be afraid of spending on innovation. The money spent is a drop in the bucket compared to the cost of a static, device-worshiping world. Also, the money spent on these initiatives will help people and global economies one-billion fold if it actually works. It will change the world for the better.
- G2 visualization and web design. New section of www.g2.com
Global - USTA playtennis.com brand development, postioning.
New York - SAM-NYC.com updates. New print collateral and redesign website
New York - Branding and packaging for accessory startup.
New York, Boston - 2012 advertising and book design for ICON.
Los Angeles - Titleist. Brand book/apparel identity system/tagging.
Boston - MAdAthlete. Brand development, print, identity, web design, broadcast.
Boston - Repositioning for VIVOX.
Boston - Brand development,visual positioning, web design for C3.A groundbreaking new VoIP for gamers.
New York - Repositioning for Drync. An amazing wine-centric startup.
Boston - Brand development, naming, positioning, web design for new ceramic knife company.
New York - Brand development, positioning, interface for groundbreaking technology startup.
New York - New advertising and positioning for Cancer Center of Sarasota for Dr. Mamus.
Sarasota - Web design and development for new e-commerce startup.
Salt Lake City - Rebrand and web design for one of NY's top literary agencies.
New York - Our book now available: ACTA NON VERBA. 310 pages, hardcover.
- Ongoing proposals. Amazing brands in New York, Toronto, Paris, Montréal, Tokyo, Miami and Los Angeles. Look for us in LE BOOK FALL 2011